Wednesday, May 6, 2020

The Making of an Advertisement A Reflection - 1439 Words

The first step in the development of the ad involved the agreement on what the ad would involve, mode of presentation and current marketing options that are trending. The basic step required the constitution of our team so that each could get roles to play in the ad development. We organized a conference call on November 20th, 2012. The people present on the call included Carrie Briscoe, Melisa Clark, Marcus Long and I. Allison and Stephen submitted ideas by email as they were not able to be on call. The first topic of discussion was to determine whether or not we wanted to advertise a product or service. As only Marcus had served in a service capacity, specifically engineering, we chose to advertise a product. Several products got proposed, but we chose to engage speech recognition software. We had a short brainstorming session to determine what to call it and ended up with the name Paper Talk. Our companys name is C+3 MAS, Experts in VR, VR meaning voice-recognition. Our other topi c of discussion was how to present our product to the public. As the past four youngest generations got saturated with communicating through social media, we chose social media such as sidebars in Facebook, CSU Global, and Google to present our product. The huge following accorded to social media, and the rising level of computer use even in the third world, offers a ready market for the product. The success of our team depended on our handling of the different aspects of the jobShow MoreRelatedThe Marketing Of Evian Mineral Waters1162 Words   |  5 Pagesbuilding. He looks around and notices his reflection in the adjacent window is of him as a child. He jumps down to the ground where he lands in front of another window. Spiderman checks his reflection, trying to understand how he can see his younger self. He shoots out his webs and makes a version of london bridge and his younger self does it too, which makes it look like a full bridge. Furthermore, he dances, and jump ropes all to see if the reflection in the mirror can keep up. The commercial endsRead MoreHow Advertising Is An Effective Way For A Product1191 Words   |  5 Pageseffective way to promote a product, but only if the advertisers can create an advertisement that can catch the attention of the others and leave an impact on them. Advertisement images are different depend on the styles of the producers and the purposes of the products; however, they all need to have the linguistic message and the visual image to guide the viewers into the right directions. Besides this, the advertisements should be fitting into the country’s events or historical circumstances to beRead MoreMarketing Mix Paper: McDonalds1812 Words   |  7 Pagesof an effective and substantial balance among the elements of the marketing mix. The organization creates a successful mix through consideration of four critical factors. One of the main aspects of a successful marketing mix by an organization is making sufficient decision in engagement of the right product (Everett, 2009). This is an indication that the product must have the right features thus attractive to the target audiences in diverse market segments. The second consideration is the adoptionRead MoreEnglish Gcse Media Essay789 Words   |  4 Pagesstereotype is an advertisement for #8216;Old Spice, White Water#8217;. The advertisement shows a businessman in a kyak kyacking down a white water rapid. This is stereotyping the male businessman by showing him as an adventurous and carefree person who wears #8216;Old Spice, White Water#8217;. So this campaign is obviously aimed at businessmen who see them selves as adventurous and care free. 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Goffman’s theory, I absolutely believe it is still active in today’s society. Advertisements are everywhere, whether it being in magazines, commercials, billboard signs and many other places something is trying to be sold in order for the public to see and sell their product. The way advertisements portray modelsRead MoreArchetypes Of The Male And Female998 Words   |  4 Pagesarchetypes of the male and/ or female. Which are then used to further a claim, while the archetype has nothing to do with the claim. To show this we will examine three advertisements and their Greco-roman archetypes, Athena, Prometheus, and Narissius. First we will look at a Carl’s Junior Advertisement featuring Ronda Rousey. The advertisement show’s Ronda Rousey an attractive female holding one of Carl’s Junior’s breakfast sandwiches. â€Å"With a sweet side.† In bold lettering. This significant because RondaRead MoreCase Study : Wheres The Beef 1206 Words   |  5 Pagesspecifically to target their competitors. 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I take a closer look at two commercials and examine how they would be interrupted by two distinct social theorist, postmodernistRead MoreEssay on Parents ´ Negligence Leads to Child Obesity863 Words   |  4 PagesAs many people may have already noticed, child and teen obesity has become a greater problem in the United States. Could child and teen obesity be a reflection of a parent’s negligence? Many families don’t have time to cook nutritional meals, which causes many families to eat out nearly more than once a week. School cooked lunches aren’t exactly healthy either and many choices children make, parents don’t know about. Also, the media has a big impact on how c hild and teens eat. When children see

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